Local SEO services start at $1,500 a month, month to month. When someone in your area Googles what you do, the top 3 results get the calls. We get you there, and we keep you there.
The stuff that actually moves the map pack.
- Google Business Profile. Fully optimized, posted to every week, and built to win the map pack.
- On-Page SEO. Your site structured so Google knows exactly what you do and where.
- Local Citations. Your name, address and number consistent everywhere it counts.
- Service & Area Pages. Real pages for every service and town you actually work in.
- Reviews. A steady stream of 5-stars, the number one map-pack signal.
- Live Dashboard. See your rankings, calls and progress any time, nothing hidden.
From buried to the top 3.
Most businesses are stuck on page two, losing jobs to shops that do worse work but show up first. That is a fixable problem, and once it is running it is the cheapest lead source you will ever have.
We tune up your Google profile, build real pages for what you do, stack up reviews, and keep your local signals consistent. Then the calls climb, usually inside 60 to 90 days.
If you are in the trades, the weighting is a bit different and we have written that up separately over on SEO for contractors. Local SEO is included in every plan we run, starting with the Get Found program at $1,500 a month.
What do local SEO services actually do for my business?
Local SEO is the work that gets you showing up when someone nearby searches for what you do. Think "excavation near me" or "deck builder Dartmouth." The person searching usually has a job ready to go. They call one of the first three businesses on the map and that's about it.
The work itself isn't complicated. It's a list of things done properly and kept up. Your Google Business Profile gets the right primary category, real photos of your jobs, and every service you offer filled in. We build 100 local citations once, with your name, address and phone the same everywhere. Your site gets service pages that say plainly what you do and where you do it, and it has to load fast on a phone.
Then there's the steady part. A review ask goes out after every job. Google posts go up every month. You get a short video report each month showing where you rank and what changed. Most of this you could do yourself if you had the time. Most contractors don't, and that's fair. You're out running jobs. More on the profile side on our Google Business Profile page.
How does Google decide who gets into the map pack?
Google looks at three things for map pack ranking. Distance, relevance and prominence. Everything we do lines up with one of them.
Distance is how close you are to the person searching. You can't move your shop, so we don't waste your money on it. Relevance is whether Google believes you do the job being searched for. That comes from your primary category, the services on your profile, and pages on your site that match the search. Prominence is how well known and trusted you look. Reviews, citations, links and how active your profile is all feed into it.
Most businesses that miss the map pack are close enough and good enough at the work. Google just isn't sure what they do, or doesn't see enough proof that people hire them. Both of those can be fixed.
Here's what that looks like on the ground. If you're an excavator and your profile says landscaper, you're fighting for the wrong searches. If your phone number is different on three directories, Google trusts you a bit less. Small things, but they stack up.
Why is a shop with two reviews beating me on Google Maps?
We see this one more than you'd think. A Halifax company had sixty-two five-star reviews and was still losing the map pack to a shop with two. The owner figured he needed more reviews. He'd already done the hard part.
The problem was the primary category on his Google Business Profile. It didn't match what people were actually searching for, so Google kept handing those searches to the other shop. We changed the setting. That was the fix, not more reviews.
That's why every local SEO job we take starts with the profile. A wrong category can hold back a business that's doing everything else right. If you want us to check yours, ask for a free audit.
How much do Google reviews matter for local SEO?
They matter a lot, just not on their own. Reviews feed prominence, and they decide whether someone calls you or the next guy once they're looking at the map. Recent reviews that talk about the actual work make you look like a safe bet.
What works is a steady run of reviews, not one big push a year. We set up a review ask that goes out after every job, so it happens whether you remember or not. The customer gets a simple link while the job is still fresh in their head. Answer your reviews too, the good ones and the bad ones. A short reply shows the next customer there's a real person behind the business.
We never buy reviews or write fake ones. It's against Google's rules and it can cost you the whole profile. If you want to get started on your own, read how to get more Google reviews.
Do you do local SEO across Nova Scotia, or just Halifax?
We're based in Halifax and a lot of our work is in HRM. Halifax, Dartmouth, Bedford, Sackville, Cole Harbour. In the city the map pack is tight and the shop closest to the searcher has an edge, so your profile and your reviews have to carry more weight. Our Halifax SEO page goes deeper on that.
Local SEO in Nova Scotia outside the city works a bit differently. Small towns have fewer businesses competing, but people search by town name. Somebody in Wolfville types "pressure washing Wolfville," not "pressure washing Nova Scotia." So you need service pages for the towns you actually work in, and your profile has to show you cover them.
PropertyWorx, an exterior cleaning company in the Annapolis Valley, ranks across five Valley towns. Google's AI Overview names them when people search for pressure washing in the Annapolis Valley. The same thinking works in Truro, Sydney, Moncton, Saint John, Charlottetown or wherever your trucks go across Atlantic Canada. Here are the areas we cover.
Does local SEO work for a small business, or is it for bigger companies?
It suits small businesses better than anyone. On the map you aren't up against national chains. You're up against the three or four other outfits in your area doing the same work. Google doesn't care how big you are. It cares about distance, relevance and prominence.
Doucet Landscaping, an excavation and stonework company in Halifax, ranks number one on Google for "excavation cost halifax." A property management company we work with in Bedford grew its organic traffic 68% in four months. You can read how the Doucet work went in the Doucet case study.
Most businesses start to move in 60 to 90 days. It isn't overnight, but it's not years either. If you want the longer version of how this works for a small shop, read our guide to local SEO for small business.
How much do local SEO services cost?
Get Found is $1,500 a month. It covers the local SEO work on this page, with 2 Google posts a month and a video report every month so you can see what you're paying for.
Dominate is $2,500 a month. Google posts go up weekly instead of twice a month, for when you're in a busier market and want to push harder. Market Leader is priced per market, so we talk that one through first.
There's no setup fee and no contract. It's month to month. If it isn't working, you can walk. We'd rather earn the next month than lock you in.
What should I do next?
If you're not in the top 3 for the work you want, there's a reason. Usually it's one of a handful of things, and the category, the citations and the reviews cover most of them.
Before you call anyone, search your main service and your town on your phone. Look at who's in the top 3 and count their reviews. Then look at yours. That tells you a lot about where to start.
RankWright is owner operated. You talk to Hayden, the guy who does the work, not a sales rep. Book a call or phone (902) 292-5699. You'll get a straight answer on what's holding you back and whether we can fix it. If we can't help, we'll tell you that too.